The Branding of Dubai as the Capital of the Islamic Economy


Schuss H.

in: Branding the Middle East: Communication Strategies and Image Building from Qom to Casablanca, Steffen Wippel, Editor, Walter de Gruyter, Inc. , Berlin, pp.263-274, 2023

  • Publication Type: Book Chapter / Chapter Research Book
  • Publication Date: 2023
  • Publisher: Walter de Gruyter, Inc.
  • City: Berlin
  • Page Numbers: pp.263-274
  • Editors: Steffen Wippel, Editor
  • Abdullah Gül University Affiliated: Yes