STRATEGIES OF FIRMS ON ONLINE-TO-OFFLINE (O2O) COMMERCE


Güven F.

I. Uluslararası Dijital İşletme, Yönetim ve Ekonomi Kongresi (ICDBME2021) , Ankara, Turkey, 8 - 09 October 2021, pp.1-3

  • Publication Type: Conference Paper / Summary Text
  • City: Ankara
  • Country: Turkey
  • Page Numbers: pp.1-3
  • Abdullah Gül University Affiliated: Yes